Hertzmark to Focus on Healthcare Services

Generation Partners a $325 million private investment firm, has named Andrew Hertzmark a Partner of the firm.

“Andrew has made significant contributions to our firm and this reflects his growing leadership role at generation in our Healthcare Services area,” said Mark Jennings, Managing Partner of Generation partners. He added, “Andrew is a person of great character and ability and it is a real privilege to have him as a key part of the Generation team.”

Prior to joining Generation in 2004, Andrew was at Galen Associates, a private equity firm focused on growth equity investments in the healthcare industry. At Galen, Andrew focused his time primarily on healthcare services, information technology and medical devices areas.

Prior to Galen, Andrew worked in the Investment Banking Divisions of UBS and Dillon, Read & Co. where he worked on a variety of mergers, acquisitions and capital raising assignments for companies in the healthcare sector. Additionally, Andrew worked in the Business Development Group at Pfizer.

Andrew earned a Bachelor of Arts in Economics and Political Science from the University of Pennsylvania and an MBA from the Wharton School of Business. Andrew currently serves on the Boards of Virtual Radiologic Corporation and Post Education, Inc.

About Generation Partners

Founded in 1996, Generation Partners is a private investment firm with $325 million of capital currently under management. Generation provides equity capital to growth companies through buyout, growth equity, and venture capital investments. Generation was founded to create a more “forward-looking” investment firm by combining extensive experience in growth-oriented private equity investments with information technology expertise. The firm targets equity investments of $10 -$30 million and pursues both majority and minority equity positions in growth companies at various stages of development. The firm invests in three broadly-defined industry areas: Business & Information Services; Health Services & Technology, and Media, Communications & Entertainment. Some of Generation’s portfolio companies include: Hotjobs, thePlatform, Sterling Infosystems, Virtual Radiologic Corp., MedVance Institute, Demand Media, iCrossing, Promatory Communications, and American Cellular Corp. The firm has offices in Greenwich , CT and San Francisco . For more information on Generation Partners please visit www.generation.com